Project: Design an Information Board for a Chevy C10 truck by including images and various features of the truck. For this project, the theme was desert or southwestern themed.

Objective: Create a visually appealing design that shows off the truck’s main features while keeping the theme desert-styled, and to grab attention fast for more people to take an interest in seeing the truck.

Overall Visual: Bold, Informative, Organized, Communication, Modern, and Attention-grabbing

My Design: For this project, I started working with the main colors of the truck itself and incorporating that into the desert theme of browns and contrasting orange hues to pull out the blues of the truck. I made sure the truck was the main element on the poster by blowing up the size at the top and adding a bit of shine to it. The bold words behind the truck (Chevrolet C10) to tell one immediately what they are looking at, and secondary information is fit below next to 2 interior images of the truck for balance of the poster. The background features a desert road lining up with the bottom right image of the truck to create space and alignment. Most car show posters are very outdated-looking looking so I wanted to push a more modern and cleaner presentation of this project.